Crisis management for the sales team when renewals don’t happen According to the general rule of thumb in customer loyalty metrics, it costs 5x more to acquire a new customer than to keep the existing one. And yet, many businesses hit rock bottom in their businesses and the crisis has already danced upon it.  The current world […]

Talk on call as if the listener has met you personally – Business Communion Best practices Priorities for training and development have evolved along with the times. The development of abilities that will help your business should come first. It goes without saying that a successful business depends on a well-trained, motivated workforce. Here are some suggestions[…]

Talk on call as if the listener has met you personally – Business Communion Best practices Business is not just sales, money, and client “If your call sounds sales, you will mostly lose the prospect.” Business is a lot less about sales and client acquisition but it is a lot more about building genuine connections which can[…]

Reviews are the best barometer for your service quality If you are doing business, you should be aware of customer satisfaction barometers that analyze and detect the performance of your product or service. It is crucial to know the quality of the customer experience through specific units of measurement called customer satisfaction barometers. If you have launched[…]

Make sure it’s not too late to know the importance of work-life balance Work-life balance is the hottest topic in today’s world. As the corporate and business world is evolving, people tend to choose a balanced work and life. Gone are the days when people were working more and achieving. But they soon realized that more work[…]

How to handle negative feedback about your products or services “Your most unhappy customers are your greatest source of learning”- Bill Gates You’ve launched a new product/service, wishing it would be your most extraordinary milestone ever. After spending tons of time, money, and energy on your dream service or product, it definitely has to reach the pinnacle.[…]

Don’t make this mistake while negotiating Even if you have the authority as a CEO, it is pretty challenging to negotiate your deals and offers! Sometimes your client may agree to your deal, get stuck, and sometimes get provoked. Even sometimes, the situation goes out of control. But as long as you are composed and aware of[…]

Don’t make these mistakes while doing email campaigns Your business is in danger… Your business is in danger of losing potential buyers and prospective clients if your email campaigns are in the wrong strategy. Now that you are running a business, you should know that email marketing is not just a lazy bulk sending emails to a[…]

Distribution channels- Best strategies for effective selling Selling your goods and services to people require indisputable methods of marketing. And apart from marketing, there is an option that could possibly make your business more revenue, increase your loyal customer base and increase the demand ratio. It’s called distribution channels. Why would you struggle if there is a[…]

Digital marketing should not be far-fetched for MSMEs Today, a business exists in this digital era because it knows how to navigate the marketing world effectively. To accelerate sales in your business, no matter how small it is,  building an online brand presence and brand awareness is really critical. And in this article, we will build awareness[…]