Standard email systems like Gmail, MS365 are priced between INR 2000 to INR 10000 per year per email box. They are offered with 30 GB to 50 GB mailbox for each email id with a host of features. For an MSME setup such a yearly cost is perceived to be on the higher side. In an MSME setup most users do not use such large mailbox and do not need advanced features of these email system. They need a simple email system which can be accessed in a browser or in email client using POP or IMAP protocol. So, very few users like owners and top management personnel in an MSME setup require feature rich and large mailbox email services. Most of the users do not require them. However, an MSME must pay for all features for all the users. It is challenging to use different mail service providers for a single domain. Hence, the yearly cost of email subscription is high compared to the usage requirements.

A technology which can allow single domain to be used with different email service providers can solve such a problem and reduce yearly cost of email subscription. It will allow an MSME setup to pay premium for a few users for large mailbox and host of features with Gmail or O365 and pay less for most of the users for a simple email system accessible over a browser or an email client.

A company with 30 email users may be paying a minimum of INR 60000 to INR 75000 per year for email system to Gmail or O365. It may be possible that hardly 5 users may require large mailbox and host of services and 25 users may require simple email system. So, by adopting hybrid system, one can pay INR 10000 to INR 12500 for 5 users and pay INR 10000 to 15000 for the rest of the 25 users. It may reduce over cost to INR 20000 to 27500 INR per year from INR 60000 to INR 75000 per year.